About the book

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About the book

”Pedagogical packaging that gives energy and appetite for further knowledge”

The author, Tomas Dalström, has made a very inspiring and critical review of how our brain works. The research references form impressive links.

The book offers a pedagogical packaging that gives energy and appetite for further knowledge about how to handle and cultivate our plastic gold nugget to avoid its erosion!”

Leif Edvinsson, Professor of Intellectual Capital, Lunds University, The Hong Kong Polytechnic University and Henley Management College.


”He has systematically trawled through an extensive research literature”

“At a time when more and more people are burnt out or feel stressed without really understanding why, Tomas Dalström’s book is an extremely important wake-up call. He has systematically trawled through an extensive research literature on when and how the brain works at its best. Yet the book is easy to read and exciting.

For most readers, including me, it also provides a much-needed nudge to put away the mobile phone for a few hours daily and let the brain concentrate. This seems to be an ability that is increasingly being lost.”

Stefan Fölster, Head of the Reform Institute and author.
Associate Professor of Economics 


”The book is written primarily for those who plan our workplaces, but …”

 ”Tomas Dalström teaches us, in his book, what happens when our brain is exposed to constant external disturbances, when we allow our brain to be disturbed, and when the environment we live in constantly makes it difficult for our brain to perform and function as the organ with which we should gather knowledge, think logically and think creative thoughts.

The book is written primarily for those who plan our workplaces, but many more people should read it. Above all, all “modern” people should read it to understand what they voluntarily expose their most important organ to and how it inhibits their intellectual capacity.”

Jan Granath, Professor Emeritus, Chalmers, Sweden, Visiting Professor of Facilities Management, Hong Kong Polytechnic University and Visiting Professor at the University of Michigan.


”Everyone who works with work environment issues.”

“…the book should be read by everyone who works with work environment issues.”

Stefan Vallerius, HR Manager, Volvo Cars Body


”Should be required reading for all high school students, or at least student teachers and teachers”

“Tomas Dalström’s book should be required reading for all high school students, or at least student teachers and teachers.

Dalström summarises the research on working memory and skilfully presents evidence that too many distractions in our modern society impede concentration and focus.”
John Steinberg, PhD in Education, author and lecturer


”I see links between what Tomas Dalström writes and the psychosocial ill health that I often see”

“As someone who works with training managers in preventing psychosocial ill health, I see links between what Tomas Dalström writes and the psychosocial ill health that I often see examples of in companies and organisations.”

Lasse Frisk, consultant and trainer in leadership and psychosocial work environment for managers


”Extremely motivating to change”

”If you read one book this year, choose: ”Your 2008 brain is more efficient than the one you have today” (only in Swedish). Extremely motivating to change.”

Sweden’s largest magazine for well-being 


”Complicated brain science written for non-brain scientists. Bravo”

”Complicated brain science written for non-brain scientists. Bravo.

”Managing to focus has never been easier – for those who know how the brain works.”
Jonas Westerlund, Director Volvo Group Future Workplace, Volvo Group 


”You have extraordinary knowledge”

”Your book is like a broth, so rich. You have extraordinary knowledge.”
Lena Skogholm, Aurhor and Lecturer


”Your book is definitely one of the best I have read”

“For the last ten years, I have been an ambitious ‘student of the mind’, and your book is definitely one of the best I have read.”
Anna Eriksson Skarin, consultant